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Market-based management : (Best, Roger J.)
LEADER
 00863pam   a2200265   a   4500 

020 -INTERNATIONAL STANDARD BOOK NUMBER

a ISBN 978-01-38133962 (pbk.-)

020 -INTERNATIONAL STANDARD BOOK NUMBER

a ISBN 0-13-8133964 (pbk.-)

040 -CATALOGING SOURCE

a Original cataloging agency NEU GrandLibrary

050 -LIBRARY OF CONGRESS CALL NUMBER

a Classification number HF5415.13

b Item number .B47 2009

082 -DEWEY DECIMAL CLASSIFICATION NUMBER

a Dewey Classification 658.8

100 -MAIN ENTRY--PERSONAL NAME

a Personal name Best, Roger J.

245 -TITLE STATEMENT

a Title Market-based management :

b Remainder of title strategies for growing customer value and profitability /

c Statement of responsibility, etc Roger J. Best.

h Medium BOOK

260 -PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)

a Place of publication, distribution, etc Upper Saddle River, N.J. :

b Name of publisher, distributor, etc Pearson/Prentice Hall,

c Date of publication, distribution, etc 2009.

300 -PHYSICAL DESCRIPTION

a Extent 545 p. :

b Other physical details ill. (some col.) ;

c Dimensions 24 cm.

500 -GENERAL NOTE

a General note "Pearson international edition"--Cover.

500 -GENERAL NOTE

a General note Previous ed.: 2005.

504 -BIBLIOGRAPHY, ETC. NOTE

a Bibliography, etc Includes bibliographical references and index.

650 -SUBJECT ADDED ENTRY--TOPICAL TERM

a Topical term or geographic name as entry element Marketing.

650 -SUBJECT ADDED ENTRY--TOPICAL TERM

a Topical term or geographic name as entry element Marketing


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