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040 -CATALOGING SOURCE
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a
Original cataloging agency
NEU GrandLibrary
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050 -LIBRARY OF CONGRESS CALL NUMBER
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a
Classification number
HF5415.13
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b
Item number
.H55 2001
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130 -MAIN ENTRY--UNIFORM TITLE
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a
Uniform title
Radical marketing.
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100 -MAIN ENTRY--PERSONAL NAME
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245 -TITLE STATEMENT
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a
Title
Radikal marketing /
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c
Statement of responsibility, etc
Sam Hill, Glenn Rifkin; çeviri Kıvanç Kutmandu.
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h
Medium
BOOK
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260 -PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
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a
Place of publication, distribution, etc
İstanbul :
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b
Name of publisher, distributor, etc
MediaCat Kitapları,
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c
Date of publication, distribution, etc
2002.
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300 -PHYSICAL DESCRIPTION
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a
Extent
366 p. ;
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c
Dimensions
22 cm.
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650 -SUBJECT ADDED ENTRY--TOPICAL TERM
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a
Topical term or geographic name as entry element
Marketing
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650 -SUBJECT ADDED ENTRY--TOPICAL TERM
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a
Topical term or geographic name as entry element
Marketing
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650 -SUBJECT ADDED ENTRY--TOPICAL TERM
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a
Topical term or geographic name as entry element
Marketing
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650 -SUBJECT ADDED ENTRY--TOPICAL TERM
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a
Topical term or geographic name as entry element
Marketing research
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700 -ADDED ENTRY--PERSONAL NAME
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a
Personal name
Kutmandu, Kıvanç.
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700 -ADDED ENTRY--PERSONAL NAME
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a
Personal name
Rifkin, Glenn.
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