040 -CATALOGING SOURCE
|
a
Original cataloging agency
NEU GrandLibrary
|
|
050 -LIBRARY OF CONGRESS CALL NUMBER
|
a
Classification number
HF5415.13
|
b
Item number
.H55 2002
|
|
130 -MAIN ENTRY--UNIFORM TITLE
|
a
Uniform title
Radical marketing.
|
|
100 -MAIN ENTRY--PERSONAL NAME
|
|
245 -TITLE STATEMENT
|
a
Title
Radikal marketing /
|
c
Statement of responsibility, etc
Sam Hill, Glenn Rifkin; çeviri Kıvanç Kutmandu.
|
h
Medium
BOOK
|
|
260 -PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
|
a
Place of publication, distribution, etc
İstanbul :
|
b
Name of publisher, distributor, etc
MediaCat Kitapları,
|
c
Date of publication, distribution, etc
2002.
|
|
300 -PHYSICAL DESCRIPTION
|
a
Extent
366 p. ;
|
c
Dimensions
22 cm.
|
|
650 -SUBJECT ADDED ENTRY--TOPICAL TERM
|
a
Topical term or geographic name as entry element
Marketing
|
|
650 -SUBJECT ADDED ENTRY--TOPICAL TERM
|
a
Topical term or geographic name as entry element
Marketing
|
|
650 -SUBJECT ADDED ENTRY--TOPICAL TERM
|
a
Topical term or geographic name as entry element
Marketing
|
|
650 -SUBJECT ADDED ENTRY--TOPICAL TERM
|
a
Topical term or geographic name as entry element
Marketing research
|
|
700 -ADDED ENTRY--PERSONAL NAME
|
a
Personal name
Kutmandu, Kıvanç.
|
|
700 -ADDED ENTRY--PERSONAL NAME
|
a
Personal name
Rifkin, Glenn.
|
|