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040 -CATALOGING SOURCE
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a
Original cataloging agency
NEU GrandLibrary
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010 -LIBRARY OF CONGRESS CONTROL NUMBER
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a
LC control number
93006423
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020 -INTERNATIONAL STANDARD BOOK NUMBER
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a
ISBN
0-07-0326525 (alk. paper-)
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050 -LIBRARY OF CONGRESS CALL NUMBER
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a
Classification number
HF5438.4
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b
Item number
.J62 1994
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082 -DEWEY DECIMAL CLASSIFICATION NUMBER
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a
Dewey Classification
658.8/1
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100 -MAIN ENTRY--PERSONAL NAME
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a
Personal name
Johnson, Eugene M.
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245 -TITLE STATEMENT
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a
Title
Sales management :
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b
Remainder of title
concepts, practices, and cases /
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c
Statement of responsibility, etc
Eugene M. Johnson, David L. Kurtz, Eberhard E. Scheuing.
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h
Medium
BOOK
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260 -PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
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a
Place of publication, distribution, etc
New York :
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b
Name of publisher, distributor, etc
McGraw-Hill,
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c
Date of publication, distribution, etc
c1994.
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300 -PHYSICAL DESCRIPTION
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a
Extent
xxi, 564 p. :
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b
Other physical details
ill. ;
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c
Dimensions
24 cm.
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440 -SERIES STATEMENT/ADDED ENTRY--TITLE
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a
Title
McGraw-Hill series in marketing
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504 -BIBLIOGRAPHY, ETC. NOTE
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a
Bibliography, etc
Includes bibliographical references (p. 518-547) and index.
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650 -SUBJECT ADDED ENTRY--TOPICAL TERM
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a
Topical term or geographic name as entry element
Sales management
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700 -ADDED ENTRY--PERSONAL NAME
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a
Personal name
Scheuing, Eberhard E.
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d
Dates associated with a name
1939-
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