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020 -INTERNATIONAL STANDARD BOOK NUMBER
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040 -CATALOGING SOURCE
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a
Original cataloging agency
NEU GrandLibrary
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050 -LIBRARY OF CONGRESS CALL NUMBER
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a
Classification number
HF1009.5
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b
Item number
.C343 1995
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082 -DEWEY DECIMAL CLASSIFICATION NUMBER
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a
Dewey Classification
382/.6
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245 -TITLE STATEMENT
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a
Title
Cases in international marketing /
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c
Statement of responsibility, etc
Jean-Pierre Jeannet ... [et al.].
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h
Medium
BOOK
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260 -PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
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a
Place of publication, distribution, etc
Englewood Cliffs, N.J. :
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b
Name of publisher, distributor, etc
Prentice Hall,
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c
Date of publication, distribution, etc
1995.
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300 -PHYSICAL DESCRIPTION
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a
Extent
xv, 461 p. :
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b
Other physical details
ill., maps ;
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c
Dimensions
24 cm.
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500 -GENERAL NOTE
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a
General note
Rev. ed. of: Cases in international marketing / Christopher Gale. c1986.
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650 -SUBJECT ADDED ENTRY--TOPICAL TERM
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a
Topical term or geographic name as entry element
Export marketing
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655 -INDEX TERM--GENRE/FORM
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a
Genre/form data or focus term
Case studies.
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700 -ADDED ENTRY--PERSONAL NAME
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a
Personal name
Jeannet, Jean-Pierre.
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700 -ADDED ENTRY--PERSONAL NAME
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a
Personal name
Gale, Christopher.
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