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New and improved : (Tedlow Richard S)
Bibliographical information (record 203431)
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New and improved :
Subtitle:
 the story of mass marketing in America /
Author:
 Tedlow Richard S Search Author in Amazon Books

Publisher:
Harvard Business School Press,
ISBN:
 0875846726
Edition:
 1996.
Classification:
 HF5415.1
Detailed notes
    - Previously published: New York : Basic Books, 1990.
    - Includes bibliographical references (p. [443]-468) and index.
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