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International marketing communications / (Griffin, Tom,)
Bibliographical information (record 311212)
International marketing communications /
Author:
Griffin, Tom,
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Publisher:
Butterworth-Heinemann,
ISBN:
0750605529
Edition:
1993.
Classification:
HF1416
Dewey:
659.1
Detailed notes
- "Published on behalf of the Chartered Institute of Marketing."
- Includes bibliographical references and index.
Related links
-
Communication in export marketing.
-
Advertising media planning.
Items (1)
Barcode
Status
Library
Section
7141689718
Item available
NEU Grand LibraryGrnd. Floor (HF1416 .G75 1993)
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