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Selling tourism /

Kay, H. Kenner.

Selling tourism / H. Kenner Kay. - Clifton Park, N.Y. : Delmar Learning, 2003. - xii, 221 p. : ill. ; 24 cm.

Includes bibliographical references (p. 215-216) and index.

ISBN: 0827386486

Subjects--Topical Terms:
Tourism--Marketing

LC Class. No.: G155.A1

Dewey Class. No.: 910/.68/8 |2 21