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Smith Bud E

Marketing online for dummies / by Bud Smith and Frank Catalano. - Foster City, CA : IDG Books Worldwide, c1998. - xxviii, 323 p. : ill. ; 24 cm. + 1 computer laser optical disc (4 3/4 in.) - For dummies. .

Includes index.

Getting started with online marketing -- Marketing on the World Wide Web -- Marketing with other Internet services -- The marketing online dor dummies Internet directory -- The part of tens -- Appendix.


System requirements: Mac or PC with a CD-ROM drive.

ISBN: 0764503359

Subjects--Topical Terms:
Internet marketing
Internet advertising
Internet
World Wide Web

LC Class. No.: HF5415.1265