Applied marketing and social research /
Applied marketing and social research /
edited by Ute Bradley ;foreword by John Downham.
- 2nd ed.
- Chichester ; New York : J. Wiley, c1987.
- xvii, 488 p. : ill. ; 24 cm.
0471913561 0471914754
Marketing research--Case studies
Marketing research--Case studies--Great Britain
HF5415.2
0471913561 0471914754
Marketing research--Case studies
Marketing research--Case studies--Great Britain
HF5415.2