Marketing research : (Kayıt no. 824)
[ düz görünüm ]
| 000 -LEADER | |
|---|---|
| fixed length control field | naa a22 7ar4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 19930125111121.8 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 050609| d |
| 001 - CONTROL NUMBER | |
| control field | 867 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | NEU |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 92014611 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0024219320 |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415.2 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Edition information | 20 |
| Classification number | 658.8/3 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| 9 (RLIN) | 150116 |
| Personal name | Tull, Donald S. |
| 245 10 - TITLE STATEMENT | |
| Title | Marketing research : |
| Remainder of title | measurement and method : a text with cases / |
| Statement of responsibility, etc. | Donald S. Tull, Del I. Hawkins. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 6th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New York : |
| -- | Toronto : |
| -- | New York : |
| Name of publisher, distributor, etc. | Maxwell Macmillan International, |
| -- | Macmillan ; |
| -- | Maxwell Macmillan Canada ; |
| Date of publication, distribution, etc. | c1993. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xviii, 863, [45] p. : |
| Other physical details | ill. ; |
| Dimensions | 26 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references and indexes. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing research |
| 9 (RLIN) | 364764 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing research |
| General subdivision | Case studies |
| 9 (RLIN) | 364764 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| 9 (RLIN) | 150117 |
| Personal name | Hawkins, Del I. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Call number prefix | HF00054152T831993 |
| Koha item type | Book |
| Total checkouts | Full call number | Barcode | Koha item type | Lost status | Damaged status | Not for loan | Withdrawn status | Home library | Current library | Shelving location |
|---|---|---|---|---|---|---|---|---|---|---|
| HF5415.2 .T83 1993 | 1114321666 | Book | University of Kyrenia Grand Library | University of Kyrenia Grand Library | General Collection |