Baran Stanley J Introduction to mass communication : media literacy and culture / Stanley J. Baran. - 2001 update. - Mountain View, Calif. : Mayfield Pub., 2001. - xxiii, 519 p. : ill. ; 26 cm. Includes bibliographical references (p. 499-503) and index. ISBN: 0767419251 Subjects--Topical Terms: Mass mediaMass media and cultureMedia literacy LC Class. No.: P90 Dewey Class. No.: 302.23