McCartney Sarah <br/><br/>
The fake factor :  why we love brands but buy fakes / 
Sarah McCartney. 
 - London :  Cyan,  2005. 
 - 240 p. ;  22 cm. 
<br/><br/><label>ISBN: </label>190487942X 9781904879428 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Brand name products<br/>Consumer Behavior
<br/><br/><label>LC Class. No.: </label>HD69.B7 
<br/><br/><label>Dewey Class. No.: </label>658.827