TY  - BOOK
AU  - Newell Frederick
ED  - ebrary Inc
TI  - Loyalty.com: customer relationship management in the new era of Internet marketing 
AV  - HF5415.1265 
PY  - 2000///
CY  - New York
PB  - McGraw-Hill
KW  - Internet marketing
KW  - Customer relations
KW  - Electronic books
N1  - Includes bibliographical references (p. 306-317) and index; Electronic reproduction; Palo Alto, Calif.; ebrary; 2005; Available via World Wide Web; Access may be limited to ebrary affiliated libraries
UR  - http://site.ebrary.com/lib/bilgi/Doc?id=5002536
ER  -