Pearce John A <br/><br/>
Formulation, implementation and control of competitive strategy / 
John A Pearce, II, Richard B. Robinson, Jr. 
 - 10th ed. 
 - Boston, Mass. ;  London :  McGraw-Hill,  2007. 
 - xxi, 426, G-7, I-24 p. :  ill. ;  26 cm. 
<br/><br/><label>ISBN: </label>9780071107181 0071107185 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Strategic planning--Case studies
<br/><br/><label>LC Class. No.: </label>HD30.28