Hart Norman A

Industrial advertising and publicity / Norman A. Hart. - 2nd ed. - London : Associated Business Programmes, 1978. - [12], 300 p. : ill. ; 23 cm.

Edition for 1971 published under title: Industrial publicity.

Includes bibliographical references (p. [293]-295) and index.

0852270631


Advertising
Publicity
Sales promotion

HF5823