Muhlbacher, Hans.

International marketing : a global perspective / Hans Mhlbacher, Lee Dahringer, Helmuth Leihs. - 2nd ed. - London ; New York : International Thomson Business Press, 1999. - xx, 983 p. : ill. ; 27 cm.

Includes bibliographical references and index.

1861524560


Export marketing--Management

HF1416

658.848