TY - BOOK AU - Muhlbacher,Hans AU - Dahringer Lee AU - Leihs Helmuth TI - International marketing: a global perspective SN - 1861524560 AV - HF1416 U1 - 658.848 PY - 1999/// CY - London, New York PB - International Thomson Business Press KW - Export marketing KW - Management N1 - Includes bibliographical references and index ER -