Temporal Paul <br/><br/>
Corporate charisma :  how to achieve world-class recognition by maximising your company's image, brands, and culture / 
Paul Temporal & Harry Alder. 
 - London :  Piatkus,  1998. 
 - 232 p. :  ill. ;  23 cm. 
<br/><br/> Includes index. 
<br/><br/><label>ISBN: </label>074991825X 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Corporate image<br/>Brand name products<br/>Corporate Culture<br/>Marketing
<br/><br/><label>LC Class. No.: </label>HD59.2. 
<br/><br/><label>Dewey Class. No.: </label>659.2