Moutinho, Luiz. <br/><br/>
Statistical modeling for management / 
Luiz Moutinho and Graeme D. Hutcheson. 
 - Los Angeles ;  London :  SAGE,  2008. 
 - xviii, 235 p. :  ill. ;  25 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9780761970118  0761970118  9780761970125  0761970126  
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Mathematical models<br/>Marketing--Statistical methods
<br/><br/><label>LC Class. No.: </label>HF5415 
<br/><br/><label>Dewey Class. No.: </label>658.800151