Caywood, Clarke L.,  1947- <br/><br/>
The Handbook of Strategic Public Relations & Integrated Communications / 
Clarke L. Caywood . 
 - New York :  McGraw-Hill,  1997 . 
<br/><br/><label>ISBN: </label>0786311312 
<br/><br/><label>LCCN: </label>
<br/><br/><label>Subjects--Topical Terms: </label><br/>Public Relations<br/>Communication in management<br/>Communication in marketing
<br/><br/><label>LC Class. No.: </label>HM263 
<br/><br/><label>Dewey Class. No.: </label>645.45