TY  - BOOK
AU  - Kotler,Philip
AU  - Kartajaya,Hermawan
AU  - Setiawan,Iwan
AU  - DÃ¼ndar,KÄ±vanÃ§
TI  - Pazarlama 3.0: Ã¼rÃ¼n, mÃ¼Återi, insan ruhu 
SN  - 9789757051756
AV  - HF5415 
PY  - 2010///
CY  - Ä°stanbul
PB  - Optimist
KW  - Marketing
N1  - Translation of: Marketing 3.0: from products to customers to the human spirit; Includes bibliographical references
ER  -