Hyusein, Ayşe,  Assist. Prof. Dr. <br/><br/>
Measuring the effectiveness and the effect of perception strategies created by brand equity dimensions/  Ayşe Hyusein ; thesis supervisor Dr.Karen Howells 

 - Lefkoşa :  Near East University,  2018. 
 - 86 p.;  30cm. . 
<br/><br/> CD 
<br/><br/>Thesis (Master) 
<br/><br/>Includes bibliographical references 
<br/><br/><br/>Text in English;  
<br/><br/><label>Subjects--Corporate Names: </label><br/>Near East University--Dissertations
<br/><br/><label>Subjects--Topical Terms: </label><br/>Customer based brand eqvity--globalisation
<br/><br/><label>LC Class. No.: </label>HD69