Koch, Richard, 1950-

The Financial Times guide to strategy : how to create and deliver a useful strategy / Guide to strategy. Richard Koch. - 2nd ed. - London ; New York : Financial Times Prentice Hall, c2000. - xviii, 302 p. : ill. ; 24 cm.

Previous ed.: 1995.

Includes bibliographical references and index.

027365022X (pbk.)


Business planning.
Strategic planning.

HD30.28