TY  - BOOK
AU  - MontaÂ©Åa,Jordi
TI  - Marketing in Europe
AV  - HF5415.12.E8 
PY  - 1994///
CY  - London
PB  - Sage Publications
KW  - Marketing
KW  - Europe
KW  - Case studies
KW  - Management
N1  - Includes bibliographical references
ER  -