TY - GEN AU - Maucher, Helmut O., TI - Leadership in action: tough-minded strategies from the global giant SN - 0070410410 (alk. paper) AV - HD9015.S93 U1 - 664/.0068/82 20 PY - 1994/// CY - New York PB - McGraw-Hill KW - Nestlé Company KW - Management KW - Strategic planning KW - Marketing KW - Switzerland KW - Business ER -