TY  - GEN
AU  - Wheelwright Steven C
AU  - Clark,Kim B.
TI  - Revolutionizing product development: quantum leaps in speed, efficiency, and quality 
SN  - 0029055156 :
AV  - HF5415.153 
PY  - 1992///
CY  - New York, New York, Toronto
PB  - Free Press, Maxwell Macmillan Canada, Maxwell Macmillan International
KW  - New products
KW  - Product management
N1  - Includes bibliographical references and index; Ch. 1. Competing Through Development Capability -- Ch. 2. The Concept of a Development Strategy -- Ch. 3. Maps and Mapping: Functional Strategies in Pre-Project Planning -- Ch. 4. The Aggregate Project Plan -- Ch. 5. Structuring the Development Funnel -- Ch. 6. A Framework for Development -- Ch. 7. Cross-Functional Integration -- Ch. 8. Organizing and Leading Project Teams -- Ch. 9. Tools and Methods -- Ch. 10. Prototype/Test Cycles -- Ch. 11. Learning from Development Projects -- Ch. 12. Building Development Capability
ER  -