TY - GEN AU - Chapman,Edward A. TI - Exhibit marketing: a survival guide for managers SN - 007010669X : AV - HF5845 U1 - 659.1/52 19 PY - 1987/// CY - New York PB - McGraw-Hill KW - Exhibitions KW - Marketing KW - Merchandising N1 - Includes index; Bibliography: p. 299-306 ER -