Cateora, Philip R. International marketing / Philip R. Cateora. - \7th ed. - \Homewood, IL : Irwin, c1990. ISBN: \0256079536 \0256083975 (Int'l student ed.) Subjects--Topical Terms: Export marketingInternational business enterprises LC Class. No.: HF100 Dewey Class. No.: 658.8/48