Dalrymple, Douglas J.

Sales management : concepts and cases / Douglas J. Dalrymple, William L. Cron. - 5th ed. - New York : Wiley, c1995. - 1 v. (various pagings) : ill. (some col.) ; 25 cm.

Includes bibliographical references and indexes.

0471055484 (acid-free paper)

94033879


Sales management
Sales management--Case studies

HF5438.4 / .D34 1995

658.8/1