Dalrymple, Douglas J. Sales management : concepts and cases / Douglas J. Dalrymple, William L. Cron. - 5th ed. - New York : Wiley, c1995. - 1 v. (various pagings) : ill. (some col.) ; 25 cm. Includes bibliographical references and indexes. ISBN: 0471055484 (acid-free paper) LCCN: 94033879 Subjects--Topical Terms: Sales managementSales management--Case studies LC Class. No.: HF5438.4 / .D34 1995 Dewey Class. No.: 658.8/1