TY  - GEN
AU  - Johnson, Eugene M.
AU  - Scheuing, Eberhard E.
TI  - Sales management: concepts, practices, and cases 
SN  - 0070326525 (alk. paper)
AV  - HF5438.4 
U1  - 658.8/1 
PY  - 1994///
CY  - New York
PB  - McGraw-Hill
KW  - Sales management
N1  - Includes bibliographical references (p. 518-547) and index
ER  -