Jeannet, Jean-Pierre. <br/><br/>
International marketing management :  strategies and cases / 
Jean-Pierre Jeannet, Hubert D. Hennessey. 
 - Boston :  Houghton Mifflin,  1988. 
 - xxii, 873 p. :  ill. ;  25 cm. 
<br/><br/>Includes bibliographies and index. 
<br/><br/><label>ISBN: </label>039535675X 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Export marketing--Management--Case studies<br/>Export marketing--Management
<br/><br/><label>LC Class. No.: </label>HF1009.5 
<br/><br/><label>Dewey Class. No.: </label>658.8/48