TY  - GEN
AU  - Rachman, David J.
TI  - Marketing today
SN  - 0030135737 (pbk.)
AV  - HF5415 .R2354 1988
U1  - 658.8 19
PY  - 1988///
CY  - Chicago
PB  - Dryden Press
KW  - Marketing
N1  - Includes indexes; Bibliography: p. [615]-628
ER  -