TY  - GEN
AU  - Schiffman, Leon G.
AU  - Kanuk,Leslie Lazar
TI  - Consumer behavior
SN  - 0133729885
AV  - HF5415.32 
U1  - 658.8342 
PY  - 2004///
CY  - Upper Saddle River, N.J.
PB  - Prentice Hall
KW  - Consumer behavior
N1  - Includes bibliographical references and indexes
ER  -