TV commercials : how to make them, or, how big is the boat? /
Television commercials
Ivan Cury.
- Amsterdam ; Boston : Elsevier, c2005.
- xiv, 235 p. : ill. ; 23 cm.
Includes bibliography references (p. 225-226) and index.
0240805925 (pbk.)
Television advertising Television--Production and direction Television commercial films