000 naa a22 7ar4500
005 19881026064811.5
008 050609| d
001 3749
040 _aNEU
010 _a 87082610
020 _a0844230448
050 0 0 _aHF5821
082 0 0 _219
_a659.1/11
245 1 0 _aEssentials of advertising strategy /
_cDon E. Schultz, Stanley I. Tannenbaum.
250 _a2nd ed.
260 _aLincolnwood, Ill. :
_bNTC Business BOOKs,
_cc1988.
300 _avi, 98 p. :
_bill. ;
_c26 cm.
100 1 _9150404
_aSchultz, Don E.
700 _9150405
_aTannenbaum, Stanley I.
650 _aAdvertising
_9364700
942 _kHF0005821S4191988
_9000001
_cBOOK
999 _c3627